Hitting Kickers

Burton and HP

Monday, 12. 31. 2007  –  Category: Snowboarding

Burton and HP have partnered up to produce some marketing videos with some insight into Burton as a company, how they’ve grown, the design and marketing processes. Check out the microsite here.

Working in online marketing, I found this really interesting on a few levels.
Firstly, interesting to see how Burton have grown from a small [...]

New Year Resolutions for Snowboarding

Friday, 12. 28. 2007  –  Category: Snowboarding

Now Christmas is done and New Year is on its way, time for some resolutions:

1. Get fit for snowboarding
I really need get down the gym more. Last 2 trips I was hanging by the third day. I know I’ll get more out of my time on the hill if I’m in better [...]

Snow park guide

Thursday, 12. 20. 2007  –  Category: Snowboarding

Quick post to plug a new website covering the best of Europe’s snow parks, Snow Park Guide.com
Carina from SPG…
We have recently launched our new Snowparkguide.com Web site with tons of
interesting stuff about European’s most important and renowned terrain parks.
Besides there are many new features like the user profile function and the pic
of the week contest [...]

Cervinia weekends - first turns of the season

Thursday, 12. 13. 2007  –  Category: Snowboarding

I’ve just had the pleasure of back-to-back weekend trips snowboarding in Cervinia.
Cervinia shares a ski area with Zermatt, which has a glacier that’s open for skiing all year round, so you’re guaranteed some snow even early season. Fortunately early season this year is of epic proportions in terms of snow right across the Alps. [...]

Cheap airlines, expensive snowboard baggage

Tuesday, 12. 11. 2007  –  Category: Uncategorized

Just got back from a couple of consecutive weekend trips to Cervinia, flying Ryanair. The flights were dirt cheap at about £20 return from Stansted to Turin give or take, but to take my snowboard added £31, more than doubling the price, though still reasonable value I suppose.
It would be handy if all airlines [...]